Affinity Group Food Marketing is a food service and retail supermarket sales and marketing agency that services the upper Midwest. Our Affinity Group shared values of Engaged, Flexible, Passionate, Connected and Driven along with our local management structure ensure a result based strategy that our operator, distributor and manufacture partners embrace.

Established in 1985, Affinity Group Food Marketing has sustained our efforts for over 30 years navigating generational industry changes while maintaining our relevance in our marketing territory. Our consistent balanced focus on food service and retail supermarket channel sales ensured market stability with the ever-changing market demographics.

Affinity Group Food Marketing delivers:

  • The strongest Sales Professional to Principal ratio in our markets
  • A proven Go-To-Market Process (GTM) centered on delivering results with Large Operations
  • An effective and engaged Management and Customer Service model in each market
  • Continued success due to our people, processes, planning and execution strategy

Independently strong.
Internationally connected.

The Affinity Group mission is to connect our strengths to help our clients and customers succeed with outstanding execution and a choice of local, regional, national or North American coverage.

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